Thomas Kjelsrud
“Gulltaggen” – The long neck and spreading ideas online
Gulltaggen claims “Norway’s premier event for digital marketing” (presentations by Seth Godin and Chris Anderson to mention a few) and it was held on the 28th and 29th of April. There’s also a steady stream of #gulltaggen tweets. We’ll give a quick recap on two talks: building successful websites through understanding what users want to [...]
Topic Pages – Content re-use and news site usability (part 1)
Topics pages is a concept of combining site content with background information on a subject, seen on larger news sites like TimesOnline.co.uk and NYTimes.com, but equally important for other content driven sites like blogs or search portals like Kosmix. Focus could be on the people, the organizations involved, events in time, geographical regions or any [...]
Cake is great, Twitter is good, short URLs can die
Twitter is becoming increasingly popular and mainstream. We’ll go into some possible and slightly novel uses of Twitter to route the stream of communication to your site or blog. Twitters short message format creates a focused form of communication, but the tight limit enforces the increased use of shortened URLs, through services like bit.ly and [...]
FASTforward’09 – Day 3: Which Path to The Future Will You Take?
“Engage your users” was indeed an important message being sent by Microsoft/FAST at this years conference, examples being drawn from sites like Twitter and Facebook. However, Microsoft’s software and road-map did not entirely reflect this message in the online space, leaving customers working out the path for their products or sites themselves. Improvements were shown [...]
FASTforward’09 – Day 2: Vertical Business Strategies
The day kicks off with announcements from Microsoft regarding the search product lineup. The products and licensing models will be simplified and separated into 3 flavors: stand-alone FAST Search for Internet, the heavily emphasized FAST Search for Sharepoint version, and the free version of Search Server Express which has over 100,000 downloads to this day. [...]
FASTforward’09 – Day 1: Get Social
FASTfoward’09 (on Twitter & official blog) kicked off in Las Vegas yesterday with a bang. Over 1000 bright heads were gathered in a football size like room within the never ending halls of the Mirage. This years flavour is “Engage your users” as we are looking at the big picture on search moving forward. Heads [...]