2 Responses

  1. Thomas Kjelsrud
    Thomas Kjelsrud September 9, 2010 at 09:59 |

    Very comprehensive! Too bad I have not seen this before, I’m looking forward to using personas more. I have some experience with it, but the process can often become subjective and discussions occur on what the persona actually wants/represents. But with the addition of persona-weighted feature-matrix the process becomes more scientific and possibly more fun :)

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