efficiency
“Gulltaggen” – The long neck and spreading ideas online
Gulltaggen claims “Norway’s premier event for digital marketing” (presentations by Seth Godin and Chris Anderson to mention a few) and it was held on the 28th and 29th of April. There’s also a steady stream of #gulltaggen tweets. We’ll give a quick recap on two talks: building successful websites through understanding what users want... Read More »
A Hack Addressing a Flaw – Transparent Recommendations
Transparency and control is not the pinnacle of user experience design for recommender systems. Our ability to scrutinize the recommendations given to us by the system does not unanimously increase our ability to effectively choose the right option. Transparently knowing all the pros and cons of every recommended options may actually decrease our satisfaction... Read More »
Watch Out – Intelligent Information Retrieval is Coming to a Business Near You!
The Norwegian National Collection Agency (NCA) chose to use a search engine as a central component of their information infrastructure. Per Waage (CEO) is expecting to collect more money through monthly down payments, having more information about people’s financial assets at his hands. Moving from an old mainframe architecture to the FAST Enterprise... Read More »
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